Paul Dolan- President
Paul Dolan believes that business leaders can help make a better world, and during his 27 years at Fetzer Vineyards, 12 as president, he led a transformation that put the company at the forefront of organic viticulture and sustainable business. His family‚Äôs involvement in the wine industry extends back four generations through the Rossi and Concannon families. Today, Paul continues this tradition as a principle with Truett Hurst Wine Company and with his sons Heath and Jason, the family‚Äôs Dark Horse Ranch, located in the foothills of Northern California. Paul‚Äôs goal is to create a model for the wine business and winegrowing, and, in turn, he is determined to develop the wine industry as a model for all agriculture worldwide. Author of ‚ÄúTrue to Our Roots, Fermenting a Business Revolution‚ÄĚ Paul knows that sustainability is an economic asset and a competitive advantage, as well as an imperative for healthy life on this planet. In it he states, ¬†‚ÄúA sustainable business should be a whole business, like a whole person. It must have integrity. It must have a moral center. It must be connected to its values and the greater world. It must aspire to do what is right, not just for the bottom line, not just from a legal standpoint, but from a moral and ethical standpoint. It‚Äôs not only accountable, it‚Äôs responsible.‚ÄĚ Paul resides in Healdsburg, California with his wife Diana and daughter Sassicaia. He spends leisure time in his Mendocino County vineyards and on horseback at Dark Horse Ranch.
Greg Fleishman- Secretary
A marketer and strategist, Greg Fleishman has created and grown some of the world‚Äôs largest and most successful brands during his career - launching 500+ items across 17 food and beverage categories. Greg co-founded and operates Purely Righteous Brands LLC, a boutique consultancy dedicated to fostering the growth of ‚ÄėGreen Space‚Äô companies. Previously, Greg was Chief Marketing & Strategy Officer for Suja, the #1 cold-pressured fresh juice brand in the US where he oversaw all aspects of marketing, innovation, and retail customer development. Prior to these ventures, Greg led the marketing & innovation for Sambazon, the privately-held maker of fresh amazon superfood-based beverages, was Chief Marketing Officer of the FUZE and U.S. Energy Portfolio at The Coca-Cola Company, and Vice President of Marketing & New Business Development for Kashi Company. A native Californian, Greg lives in San Diego with his wife, founder & owner of Portavoce PR, and their two daughters.
Frederick L. Kirschenmann
Frederick L. Kirschenmann, a longtime leader in sustainable agriculture, shares an appointment as Distinguished Fellow for the Leopold Center for and as President of Stone Barns Center for Food and Agriculture. He also oversees management of his family's 3,500-acre certified organic and Biodynamic farm in North Dakota and is a professor in the ISU Department of Religion and Philosophy. Kirschenmann holds a doctorate in philosophy from the University of Chicago, and has written extensively about ethics and agriculture. He has held numerous appointments, including the National Commission on Industrial Farm Animal Production operated by the Johns Hopkins School of Public Health and funded by Pew Charitable Trusts, and was a member of the first NOSB. He helped found Farm Verified Organic, Inc., an international agency which expanded to provide both ICS and FVO certification. His recent book, Cultivating an Ecological Conscience: Essays from a Farmer Philosopher follows his writing on farming, philosophy and sustainability.
Katrina Frey- Treasurer
Katrina is the Executive Director for Frey Vineyards, Ltd. in Redwood Valley, CA. Since founding the pioneering organic and Biodynamic¬ģ winery in 1980 with her husband, she has guided the winery‚Äôs growth from 2,000 cases to 90,000 cases. After graduating from Earlham College, Katrina moved to northern CA where she studied Biodynamic farming under Alan Chadwick, the influential English horticulturist. Katrina has spoken about additive free wines and Biodynamic@ Farming at EcoFarm, IFOAM international conferences, and Expo East and West. In 2003 she was a strategy team member of the successful citizen‚Äôs initiative to ban the propagation of genetically engineered crops and animals in Mendocino CA. An avid beekeeper, you can read her blog on www.freywine.com
A longtime hospitality executive recognized for her leadership on global sustainability issues, Mary-Elizabeth Gifford's approach to strategy and corporate social responsibility is known for being equal parts entrepreneurial, collaborative, and editorial.
One of the most trusted names working in global health, wellness, and spa today, Mary-Elizabeth‚Äôs holistic approach to global team-building combines cultural sensitivity and market viability to forge for-profit projects that have linked the spa and wellness industry with the Peace Corps, the United Nations, and EARTH University in Costa Rica.
In addition to serving as a Board member of both Demeter and Stellar, she is immediate past Chair of the Washington National Spa Alliance, and Vice President of the Board of Directors for the Center for Responsible Travel, based in Washington, D.C., and Stanford University in Palo Alto, California. She has also served on the Board of ISPA, the International Spa Association.
Mary-Elizabeth, a native New Yorker, graduated from Brown University and had a year of post-graduate study at Harvard University, where she was an Affiliate of Harvard‚Äôs Nieman Foundation for Journalism. She serves as a strategy adviser to the board of Demeter and also to the advocacy non-profits WellnessWarrior.Org and PolicyWell.com.
Mary-Elizabeth has presented at the Cornell University School of Hotel Administration, at the National Press Club in Washington, D.C., at the annual LOHAS (Lifestyles of Health and Sustainability) Forum in Boulder, as well as at the International Spa Association, the Global Wellness Summit, and on the "green faculty" of the Health and Beauty Association. She is on the Global Wellness Institute's Beauty Task Force.
An award-winning former journalist, Mary-Elizabeth's work has been published in Vanity Fair, the Los Angeles Times, New York magazine, and elsewhere. She lives in Washington, D.C., with her husband, an editor at NPR, and their family.
Glenn is the Winegrowing and Plant Science Advisor for the University of California Cooperative Extension Offices in Lake and Mendocino County.¬† He received an AB degree in Botany from Humboldt State University in 1974, and an MS degree in Plant Soil and Water Science from the University of Nevada.¬† Glenn started his career as a lab assistant for Driscoll Strawberry Associates in Watsonville, California, then worked as an Extension Horticulturist for the University of Nevada Cooperative Extension in Las Vegas.¬† Next, Glenn returned to California to manage his family‚Äôs almond and walnut orchards, while lecturing in the Department of Environmental Horticulture at Cal Poly San Luis Obispo.¬† He completed additional graduate work in the Agricultural Business Management department, focusing on marketing of agricultural products.¬† Glenn joined UC Cooperative Extension in 1987, and works with wine grape growers, wineries, nurseries, landscapers and vegetable growers.
After graduating from George Washington University Law School in 1980, Paul spent 10 years with the Washington, D.C. firm of Crowell & Moring where he represented clients in litigation matters. He spent the next 18 years as Associate General Counsel of a billion dollar global company, E. & J. Gallo Winery. Paul‚Äôs practice concentrated on intellectual property and international law. He also counseled on contracts, labeling and regulatory matters. Paul now practices copyright, trademark and wine law for clients in various industries, serving as Principal Attorney at the Law Offices of Paul Reidl. In the trademark area, he handles the full spectrum of trademark-related issues, from clearance through litigation. His wine law practice counsels clients on legal and business matters in the United States and abroad. He has served as the President of the International Trademark Association and is also on the Board of Directors of the Coastside Land Trust, which is dedicated to preserving the coastal open space in the Half Moon Bay, California, area.
Errol Schweizer has worked to build a more natural and organic food system for more than 20 years. A New York City native, Schweizer previously led the Grocery division at Whole Foods, where his team helped bring more than 6,000 new products to the U.S. marketplace, and assisted dozens of brands in becoming household names.¬†Their focus on ethical sourcing and product innovation helped establish Fair Trade, Organic, and Non GMO as generational shifts in consumer preference, and set new milestones for quality and transparency in pet foods, cleaning products, HPP beverages, Kosher and Halal products, hemp, grass-fed dairy and eggs, vegan/plant-based ingredients, and much more. Errol also serves on the boards of several organizations dedicated to a better food system, including Demeter USA, Xerces Society for Invertebrate Conservation, City of Austin Food Policy Board and Farmshare Austin. His previous experiences include food cooperatives, community supported agriculture, urban gardening and many years of GMO labeling¬†advocacy. He and his family reside on a small¬†farmstead near Austin, Texas.
Morris is an experienced marketing executive with thirty years of branding, sales development and distribution knowledge in the natural and organic food and nutritional supplement industries.¬† His career in marketing for the ‚Äúnatural space‚ÄĚ has been characterized by his artistic approach to effecting positive change. Morris became involved with his first natural products client, Tree of Life, during the early 1970s, when the company was still a small neighborhood grocery store. He helped turn Tree of Life into a major retail brand and successful distributor of natural and organic products by creating retailer-oriented programs and by launching the company‚Äôs new image with the creation of a logo, catalogs, and marketing literature.¬† By building upon client companies‚Äô sense of purpose, purity of ingredients, product differentiation, or their higher mission of social importance, his work has also helped establish many brands as industry staples, such as Horizon Organic Dairy and Traditional Medicinals.¬† ¬†Morris is currently the CEO of marketing communications firm Mozart, Inc., which specializes in natural and organic products and herbal and alternative medicine.
A. Thimmaiah is an expert in organic, biodynamic and Vedic agriculture promoting climate smart, low-carbon green approaches for rural development. Through constant innovation & research, he has developed many low-cost farming solutions utilizing natural resources that are benefiting thousands of farmers in different countries. Globally he has played a leading role in the development, coordination, and implementation of strategies, programs & policies addressing the issues of food security, climate smart sustainable agriculture, rural poverty reduction, sustainable development & Gross National Happiness (GNH). He has advised leading agribusiness companies, international organizations (FAO, IFAD, ICIMOD, IDRC and SNV), non-governmental agencies, farmer groups, research organizations and governments in India, Nepal, Sri Lanka, Bhutan, Costa Rica, Holland and Italy on food and agriculture. As a consultant to the Ministry of Agriculture and Forests, Royal Government of Bhutan from 2008-2013, he developed the organic standards, guidebooks, training manuals and zero-cost certification system to empower the farmers and facilitate the Himalayan nation to go 100% organic by 2020. Thimmaiah holds a Ph.D. in Biodynamic agriculture from the Indian Institute of Technology (IIT) in Delhi, India and serves as Associate Professor of Department of Sustainable Living at the Maharishi University of Management in Fairfield, Iowa, USA.